Wednesday, February 19, 2020

Publishing culture in Italy


Aldus on the state of publishing in Italy in 2018. Has the situation changed since then?
“The number of active publishing houses is growing– 4.902 publishing houses published at least one title during the year (+0.5% compared to 2016). Compared to 2010, 755 new publishing houses are active on the market and have to try to position their brand and publishing projects in bookshops, in distribution channels and among more or less specialised segments of readers.
Production of titles on paper is growing – In 2017, Italian publishing houses published 72.059 titles (new titles and new editions of miscellaneous adults’ and children’s books, in addition to educational titles, numbering 4.037, excluding e-books), up by 9.2% compared to 2016. DTP programmes, new digital printing and packaging systems, greater familiarity with foreign markets and new generations of authors make it much easier than in the past to access production and build catalogues. The real barriers to entry are now more to do with communicating with readers and distribution. In Italy, no more titles are published, in proportion to the population, than in the case of other major continental publishing industries.”

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